Board of Directors

Craig Heimark
Chair
Craig Heimark

Formerly CIO, UBS

Supervisory Board, Deutsche Böerse

A.B. Economics, Brown University

Sc. B.  Biology, Brown University

Mr. Craig F. Heimark is currently the managing partner of the Hawthorne Group LLC, a strategic advisory firm founded in 1997 focused on consulting to high growth information technology and financial companies. Prior to joining the Company, Mr. Heimark was chairman and founder of CohesiveFT, a company that enables enterprises to build new and migrate existing applications to the cloud. Mr. Heimark also served as a director for Avistar, Inc. Additionally, Mr. Heimark served for over a decade as a Supervisory Board member of Deutsche-Börse AG (Frankfurt) where he chaired the Technology Committee. Prior to that, Mr. Heimark was a member of the Executive Board of Swiss Bank Corporation (now UBS) where he served as CIO and Head of Strategic Planning. Mr. Heimark began his career in Chicago where he was a General Partner of O’Connor and Associates, a proprietary options trading firm. Mr. Heimark holds a Bachelor of Arts in Economics and a Bachelor of Science in Biology from Brown University.

Jill Braff
Director
Jill Braff

President, Britt + Co

EVP of Digital Commerce at HSN

Ms. Jill Braff is currently President of Brit + Co. Prior to joining the Company, Ms. Braff has decades of experience in marketing and e-commerce as a senior executive at a number of well-known companies, in the following roles: Executive Vice President of Digital Commerce at HSN; General Manager of Ellen (DeGeneres) Digital Ventures; Vice President of Marketing at Ancestry.com. Ms. Braff holds a Bachelor of Arts Degree in English from Colgate University.

Jake Heimark
Director
Jake Heimark

Formerly Product Manager, Gumroad

Risk, Facebook

A.B. Economics, Brown University

Sc. B. Human Biology, Brown University

Mr. Jacob F. Heimark has worked in regulated industries for his entire career. Prior to founding the Company, he worked in scaling payment technology as a product manager with Gumroad and in risk management with Facebook. Mr. Heimark earned a Bachelor of Science in Human Biology and a Bachelor of Arts in Economics from Brown University in 2011.

Serafino Posa
Director
Serafino Posa

Director, Perdue Farms

Formerly VP, Proctor & Gamble

A.B. Economics, Brown University

M.B.A. University of Chicago

Mr. Posa is currently a member of the board of directors of Perdue Farms, where he serves as chair of its audit committee and formerly the chair of its compensation committee. Mr. Posa also serves on the board of directors of several private companies in which he has invested. Previously, Mr. Posa worked for over 30 years managing a large number of consumer products brands at The Quaker Oats Company, Kraft Foods, Polaroid and Gillette. Mr. Posa began his career in marketing/brand management and progressed into general management roles with global responsibilities. After retiring from Gillette, Mr. Posa transitioned into investing in early stage consumer companies, with emphasis on companies with new and innovative technologies. Mr. Posa organized a small group of senior consumer product executives and formed a company to identify and launch startup companies. The first company, HCI LLC, was launched in 2017 and Mr. Posa is the Chairman and CEO of the company. The company has introduced a non-toxic cleaning and disinfecting system under the Force of Nature brand name. Mr. Posa holds a Bachelor of Arts in Economics from Brown University and a Masters of Business Administration from the University of Chicago.

Matt Schmidt
Director
Matt Schmidt

EVP at The Green Organic Dutchman

A.B. Commerce, University of Windsor

M.B.A Wilfred Laurier University

Mr. Schmidt is currently Executive Vice President for Corporate Development of The Green Organic Dutchman Holdings Ltd. (“TGOD”), a licensed producer of cannabis product based in Toronto, Canada, a position he has held since January 2017. Prior to joining TGOD, Mr. Schmidt worked as an investment banker, most recently as Vice President of Investment Banking at Echelon Wealth Partners, a leading independent wealth management and capital markets firm located in Toronto, Canada. Prior to Echelon, Mr. Schmidt was Vice President at Pope & Company, Ltd., an independent full-service financial services firm located in Toronto, Canada, where he worked as an investment banker from 2007 through 2015. Mr. Schmidt holds a Bachelor of Commerce Degree from the University of Windsor and a Masters of Business Administration from Wilfrid Laurier University